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Logo branding | Artisan's Attic
As the graphic design team at Flame Fame, we had the privilege of designing the logo for Artisan's Attic. This project was not only an exciting professional challenge but also a chance to express our love for craftsmanship and creative design.
About the project: Artisan's Attic is a brand that embodies the warmth and authenticity of handmade craftsmanship. In creating the logo, we aimed to communicate the company’s core values of quality, uniqueness, and a deep appreciation for the art of crafting.
Design: The logo features warm cinnamon tones, symbolizing naturalness and comfort, complemented by a rich turquoise accent that introduces a modern and fresh touch. This color combination perfectly captures the essence of Artisan's Attic, blending tradition with contemporary flair.
Process: Our process involved extensive market research and a deep dive into the brand's target audience. Inspired by the idea of “Handcrafted with Love,” we focused on creating not just a visual identity, but a symbol that would resonate emotionally with customers and reflect the brand’s commitment to quality craftsmanship.
Result: The final logo has become a cornerstone of Artisan's Attic’s visual identity. It has successfully captured the attention of customers, reinforcing the company’s reputation as a trusted creator of high-quality handcrafted products. We are proud that our work has helped establish a unique and memorable brand that speaks to the heart of craftsmanship.
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